Tiny
~£325–£375 / night
The most affordable entry point. Compact but characterful; good value if you're realistic about the space. Suited to solo travellers or couples who plan to spend most of their time out in Soho.
The London Boutique Guide — Soho
39 individually designed rooms in the heart of Soho, and a dining room that earned 4.7 out of 5 from nearly 5,000 verified OpenTable diners.
A pair of Georgian townhouses reimagined as a boutique hotel and beloved all-day restaurant by the Soho House group.
Read the reviewHeritage
The buildings that now form Dean Street Townhouse date back to the early 18th century, with associations to Nell Gwyn — the celebrated actress and mistress of King Charles II — and William Hogarth, whose satirical engravings did more to define Georgian London than almost any other single body of work.
For much of the 20th century the address operated as the Gargoyle Club, founded in 1925 by David Tennant and one of London's most celebrated bohemian haunts — the sort of place where you might find a cabinet minister at the bar next to a painter who hadn't yet sold anything.
The guest list reads like a syllabus for a course on 20th-century British culture — Fred Astaire, Noël Coward, Francis Bacon and Lucien Freud were all regulars.
Soho House later acquired and refurbished the two adjoining townhouses, threading together the original Georgian architecture with their signature approach to interiors: considered, tactile and resolutely anti-corporate.
The result feels assembled over decades rather than designed in a boardroom — which is exactly the point.
39 rooms across five size categories, no two identical — the Georgian footprint means different proportions, ceiling heights and window orientations.
~£325–£375 / night
The most affordable entry point. Compact but characterful; good value if you're realistic about the space. Suited to solo travellers or couples who plan to spend most of their time out in Soho.
~£375–£420 / night
A small step up from Tiny. Still intimate, but a little more breathing room. Worth the marginal price difference.
~£420–£475 / night
Where the experience starts to feel genuinely comfortable for two. Four-poster beds and rainforest showers from this tier — a meaningful upgrade.
~£475–£550 / night
Adds a freestanding bath, more floor space and a king-size bed. The step from Small to Medium is the most noticeable jump in the room hierarchy.
~£550+ / night
The top tier — most space, best features, and either excellent Soho views or unusually quiet interiors depending on which room you get.
Across all categories, the design language is consistent: Paisley-print headboards, velvet armchairs, Marshall Bluetooth speakers, retro alarm clocks, flatscreen TVs, minibars, Cowshed bath products, hair straighteners, free tea, coffee and homemade biscuits.
Favourite picks: Front rooms overlooking Meard Street offer real Soho views and street energy; rear rooms on the fourth floor are the answer for quiet.
Accessibility: Rooms 18 and 36 have disabled access and wheelchair-adapted bathrooms.
Two informal Georgian-style rooms with banquettes, a long bar, Persian rugs, chandeliers, a working fireplace and weathered wood floors. The walls function as a mini gallery — works by Tracey Emin, Damien Hirst, Peter Blake and Keith Tyson hang alongside pieces by emerging British artists.
In practice, it's the kind of room where a business lunch and a birthday dinner can coexist without either feeling out of place. That tonal flexibility is harder to achieve than it looks.
Smoked-haddock soufflé, pig cheek with black cabbage, roast chicken with sage stuffing, Dover sole, steak tartare with a Burford Brown egg — and, for pudding, a sticky toffee that makes you understand why British food has its defenders.
Breakfast is all-day: full English, kedgeree, Lorne sausage, buttermilk waffles, and a Sunday roast with a following. The kitchen's use of Burford Brown eggs throughout the menu reflects an attention to sourcing that shows up on the plate.
Opening Hours
No cash — AMEX, Mastercard and Visa accepted. Reservations via OpenTable or by calling the hotel directly. Restaurant bookings are open to all — no membership required.
The front terrace is one of Soho's better spots for people-watching — Dean Street and Old Compton Street provide a constant, varied parade. Inside, the parlour with its open fire is the winter alternative: cosier, more intimate, and the right setting for a negroni and no particular agenda.
Served in the parlour Monday to Saturday, 2pm–5pm, and not available in December. Finger sandwiches, scones, cakes and a choice of tea or coffee. The cake selection leans into British retro: swiss roll, lemon drizzle, Battenberg and similar classics.
Groups of five or more book directly with the restaurant team. Not available in December.
The Snug seats up to 14 guests (custom arrangements to 26), and The Parlour hosts standing events for up to 40 — full bar, working fireplace, late-night availability. Both spaces include gluten-free menu options and wheelchair access. Ticketed Supper Clubs and special dining events also run throughout the year and tend to sell out.
69–71 Dean Street sits at the junction with Old Compton Street — the absolute epicentre of Soho. Not a hotel that requires a taxi from the nearest tube; a hotel you walk out of and immediately find yourself in one of London's most vibrant, walkable neighbourhoods.
Public transport is strongly recommended — there is no on-site parking, and parking in Soho is more trouble than it's worth regardless of where you're staying.
Transport
Within Walking Distance
Nearby Restaurants
Quo Vadis, The Palomar, Bao, Barrafina, Ducksoup — all within a few minutes' walk.
OpenTable
4.7 / 5
From nearly 5,000 verified diners. Food 4.6 · Service 4.6 · Ambience 4.7 · Value 4.3.
TripAdvisor
4–4.5 / 5
Consistently strong ratings with reviewers highlighting the atmosphere, the Soho location and the quality of the in-room details as standout positives.
Strong
Guests frequently praising staff warmth, restaurant quality and the character of the building itself.
Common considerations include the compact size of entry-level rooms (Tiny and Cosy) and the Soho Friends membership requirement, which some first-time guests find unexpected.
Who it's best for: Couples, solo travellers and business guests. The atmosphere skews adult — a feature rather than a flaw. Weekend stays suit anniversaries and birthdays; midweek stays deliver the same experience with a calmer atmosphere and occasionally better availability.
Best room to book: If budget allows, a Medium or Bigger on the fourth floor at the rear. Freestanding bath, king-size bed, and a level of quiet that's genuinely unusual for this part of London.
Top table in the restaurant: The front dining area — slightly tucked away, with red vintage chairs and banquettes that position you in the room without exposing you to the full flow of traffic. Ask for it when you book.
When to visit: Midweek for calmer stays; summer for the front terrace; winter for the parlour fireplace. December is worth planning around — afternoon tea is not served that month, and the hotel and restaurant are both busier than usual with festive bookings.
How it compares: The nearest options in the immediate neighbourhood are Ham Yard Hotel, Hazlitt's and The Nadler Soho. Ham Yard is larger and more polished; Hazlitt's is closest in spirit; The Nadler Soho offers better value at the entry level but can't match the dining experience or the cultural weight.
Soho Friends membership: Non-members are required to purchase a 12-month Soho Friends membership at £150 per year, added to the hotel booking. The restaurant is open to all — no membership required.
The questions travellers most often ask us about a stay or a meal at Dean Street Townhouse.
Not entirely — but there is a membership requirement for hotel guests. Non-members of Soho House need to purchase a 12-month Soho Friends membership (£150) which is added to their hotel booking at the time of reservation. Existing Soho House members book directly via Soho House and are unaffected. The restaurant, however, is open to everyone — no membership of any kind is required to dine.
Yes. The restaurant is open to all — no Soho House or Soho Friends membership is needed. The only part of the property that requires membership is the hotel room booking.
£32 per person for the standard tea — finger sandwiches, scones, cakes and a choice of tea or coffee. A Champagne upgrade adding a glass of Thiénot is available at £46 per person. Served Monday to Saturday, 2pm–5pm in the parlour; not available in December. Groups of five or more book directly with the restaurant team.
No. Dean Street Townhouse does not have on-site parking, and parking in central Soho is extremely limited and expensive. Public transport is strongly recommended — the hotel is approximately five minutes' walk from Tottenham Court Road (Central & Northern lines) and a similar distance from Leicester Square (Piccadilly & Northern lines).